I could have been criticized for being a little negative yesterday when I wrote about CBS News.
Here's an idea for Couric and her new Executive Producer. Send a producer and a correspondent out to shoot a bunch of footage on a good, meaty (and not too time sensitive story). Then post the raw footage on the web. Let the smartest people in your audience write, edit and narrate the story. Post it on CBSNews.com, let people rate the best segments, then air the winning segment on your broadcast. Talk to the contributor in the studio (which is where Couric would shine). Do this at least once a week. See what happens.
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good idea.
ReplyDeleteIsn't the BBC doing this already?
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