Thursday, March 08, 2007

New My Yahoo! Highlights Simplicity and Personalization

My Yahoo!


Congratulations to everyone who worked so hard on this project.


I was being coy the other day when I expressed my excitement about the new My Yahoo! announcement. I had been working on this new product for some time (until I retired from Yahoo! just a few weeks back). As a onetime insider, I can say that Yahoo! has the smartest engineers, designers ... and even Product Managers working to take personalization and aggregation mainstream. With its new My Yahoo! product, I think the company shows that it knows how to make these technologies accessible, more so than some of their large and small competitors.

Check it out here. Yahoo says this is a limited beta, so the link may no longer work once they hit a certain number of users.

My favorite feature: the delete button on the personal assistant ;-).

There's a nice review at read/write web and "team" coverage from Don and Nicholas.

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